Digital publishing companies need a new business model
It’s no secret: Facebook and YouTube are winning the internet advertising revenue race, hands down. But in order to compete, digital publishing companies must shake up their business model.
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Academic publishing and global publishing solutions in general have seen many big changes in recent years from the ongoing onshore/offshore debate to the rise of Open Access content to changing revenue streams and subscription models. At Deanta we regularly survey industry professionals and keep up with all the industry trends, leaning on our expertise to add value with best practice advice and recommendations.
It’s no secret: Facebook and YouTube are winning the internet advertising revenue race, hands down. But in order to compete, digital publishing companies must shake up their business model.
Digital publishers never imagined a day when they would have to combat fake news to defend their position as arbiters of proper research and information.
Digital publishing isn’t cheap – but it’s hard to argue with the ‘free’ mentality of the internet.